Year of Graduation

2014

Document Type

Thesis

Degree Name

MALS: Interdisciplinary Studies

Directing Professor

Brent Stevens

Abstract

In 2012, the first episode of The Lizzie Bennet Diaries aired online via YouTube.com, offering a modernized serial form of Jane Austen’s 1813 novel Pride and Prejudice. With only word-of-mouth marketing, this series gained hundreds of thousands of views, a loyal following, and an Emmy award. In this paper, I will explore the reception history of The Lizzie Bennet Diaries by referencing its source material, analyzing its target demographics, and explaining its success.

Share

COinS